John Varvatos
Style After Dark Has a Sound.

“Champagne Nights” by Rowe was created to inhabit the world of John Varvatos. Sleek, moody, and quietly confident, the song captures evenings where elegance meets edge. Dim rooms, sharp tailoring, low light, and conversations that linger longer than planned. It’s music that dresses the moment rather than announcing itself.
VASIS™ cultivated Rowe as a voice for modern sophistication with rock-and-roll sensibility. Understated but assured. Polished without being pretentious. The sound aligns with a brand that values individuality, craftsmanship, and timeless rebellion. The music moves effortlessly across fashion, nightlife, and cultural spaces, always feeling intentional and never overstated.
This is fashion identity expressed through sound. Music that reinforces mood, sharpens atmosphere, and deepens brand presence. When “Champagne Nights” plays, John Varvatos isn’t being styled. It’s being embodied.